Kids

Whimsical, wearable, and made to last.
Discover joyful clothing, accessories, and toys for babies, toddlers and growing kids. Our children’s collection is full of comfort, colour, and playful detail—offering quality pieces designed for movement, imagination, and everyday adventures.
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Switch Pippa Pinafore Outfit - Gold Stripe - RUTHERFORD & Co
Switch Pippa Pinafore Outfit - Gold Stripe - RUTHERFORD & Co
On Sale
Frugi

Switch Pippa Pinafore Outfit - Gold Stripe

Regular price From £20.00
Sale price From £20.00 Regular price £40.00
Unit price
Indigo
This adorable 2-piece, ready-to-go Switch Pippa Pinafore Outfit offers all-day comfort with its snuggly-soft organic...
Switch Character Crawlers - Bumblebee - RUTHERFORD & Co
Switch Character Crawlers - Bumblebee - RUTHERFORD & Co
On Sale
Frugi

Switch Character Crawlers - Bumblebee

Regular price From £12.00
Sale price From £12.00 Regular price £24.00
Unit price
Tor Blue
The fun kneepatches on the front of these Switch Character Crawlers will add colour and...
Switch Character Crawlers - Tractors - RUTHERFORD & Co
Switch Character Crawlers - Tractors - RUTHERFORD & Co
On Sale
Frugi

Switch Character Crawlers - Tractors

Regular price From £12.00
Sale price From £12.00 Regular price £24.00
Unit price
Holly Green
The fun kneepatches on the front of these Switch Character Crawlers will add colour and...
Switch Aylin Dress - All The Things - RUTHERFORD & Co
Switch Aylin Dress - All The Things - RUTHERFORD & Co
On Sale
Frugi

Switch Aylin Dress - All The Things

Regular price From £19.00
Sale price From £19.00 Regular price £38.00
Unit price
Grey Marl
No matter what they're getting up to, our Switch Aylin Dress will ensure they're uber...
Norah Tights - Tor Rainbow Hotchpotch - RUTHERFORD & Co
Norah Tights - Tor Rainbow Hotchpotch - RUTHERFORD & Co
On Sale
Frugi

Norah Tights - Tor Rainbow Hotchpotch

Regular price From £6.50
Sale price From £6.50 Regular price £13.00
Unit price
Tor Rainbow Hotchpotch
Keep their mini legs warm and cosy when they are off on their big adventures!...
Norah Tights - Natures Rainbow - RUTHERFORD & Co
Norah Tights - Natures Rainbow - RUTHERFORD & Co
On Sale
Frugi

Norah Tights - Natures Rainbow

Regular price From £6.50
Sale price From £6.50 Regular price £13.00
Unit price
Natures Rainbow
Keep their mini legs warm and cosy when they are off on their big adventures!...
Libby Printed Leggings - Rainbow Stars - RUTHERFORD & Co
Libby Printed Leggings - Rainbow Stars - RUTHERFORD & Co
On Sale
Frugi

Libby Printed Leggings - Rainbow Stars

Regular price From £8.50
Sale price From £8.50 Regular price £17.00
Unit price
Rainbow Stars
Looking for leggings that will ping back to shape after your little one's big adventures?...
Jamie Jim Jams - Star - RUTHERFORD & Co
Jamie Jim Jams - Star - RUTHERFORD & Co
On Sale
Frugi

Jamie Jim Jams - Star

Regular price From £17.50
Sale price From £17.50 Regular price £35.00
Unit price
True Red Stars
Our classic and bestselling Jamie Jim Jams will have them drifting off to sleep in...
Doug Applique Top - Tractor - RUTHERFORD & Co
Doug Applique Top - Tractor - RUTHERFORD & Co
On Sale
Frugi

Doug Applique Top - Tractor

Regular price From £11.00
Sale price From £11.00 Regular price £22.00
Unit price
Indigo
Do you dig it? This long-sleeved Doug Applique Top has a playful Digger applique on...
Caleb Character Knit Jumper - Fox - RUTHERFORD & Co
Caleb Character Knit Jumper - Fox - RUTHERFORD & Co
On Sale
Frugi

Caleb Character Knit Jumper - Fox

Regular price From £17.00
Sale price From £17.00 Regular price £34.00
Unit price
Fox
Be prepared for adorable compliments of ooohs and awwws that will follow this Caleb Character...
Kids Day Dreamer Soft Massage Brush - RUTHERFORD & Co
Aroma Home

Kids Day Dreamer Soft Massage Brush

Regular price £7.99
Sale price £7.99 Regular price £0.00
Unit price
Our Day Dreamer Soft Massage Brush is soft, flexible & dual sided. Use the bristles...
Kids Day Dreamer Baby Oil - RUTHERFORD & Co
Aroma Home

Kids Day Dreamer Baby Oil

Regular price £5.99
Sale price £5.99 Regular price £0.00
Unit price
Our Day Dreamer Calming Massage Oil is made with a natural blend of Sweet Orange,...
Kids Day Dreamer Room Spray - RUTHERFORD & Co
Aroma Home

Kids Day Dreamer Room Spray

Regular price £5.99
Sale price £5.99 Regular price £0.00
Unit price
Our Day Dreamer Room Spray is made with natural blend of Sweet Orange, Grapefruit &...
Tin tilt puzzle - Prehistoric Land Dinosaur - RUTHERFORD & Co
Rex International

Tin tilt puzzle - Prehistoric Land Dinosaur

Regular price £5.50
Sale price £5.50 Regular price £0.00
Unit price
Test motor skills and patience with this tilt puzzle game featuring illustrated dinosaurs from our...
Mini jigsaw puzzle - Wild Wonders - RUTHERFORD & Co
Rex International

Mini jigsaw puzzle - Wild Wonders

Regular price £3.50
Sale price £3.50 Regular price £0.00
Unit price
Mini 24 piece puzzle in a box featuring all the colourful animals from our Wild...
Jumbo multi - colour core rainbow pencil - RUTHERFORD & Co
Rex International

Jumbo multi-colour core rainbow pencil

Regular price £3.50
Sale price £3.50 Regular price £0.00
Unit price
Rainbow colouring pencil with mixed blue, yellow, red and green colour.
Jumbo storage bag - Bumblebee - RUTHERFORD & Co
Rex International

Jumbo storage bag - Bumblebee

Regular price £6.50
Sale price £6.50 Regular price £0.00
Unit price
Another addition to our jumbo storage bag collection, in light blue and decorated with a...
Metal magic spring - Wild Bear - RUTHERFORD & Co
Rex International

Metal magic spring - Wild Bear

Regular price £7.50
Sale price £7.50 Regular price £0.00
Unit price
Learn quick tricks or simply just fiddle around with this traditional Magic Spring. It’s a...
Classic World Cutting Puzzle - Fruit - RUTHERFORD & Co
Classic World Cutting Puzzle - Fruit - RUTHERFORD & Co
Hippychick

Classic World Cutting Puzzle - Fruit

Regular price £19.50
Sale price £19.50 Regular price £0.00
Unit price
Let’s have fun learning about fruit shapes and colours inside and out with this colourful...
Classic World Rainbow Maraca - RUTHERFORD & Co
Classic World Rainbow Maraca - RUTHERFORD & Co
Hippychick

Classic World Rainbow Maraca

Regular price £8.95
Sale price £8.95 Regular price £0.00
Unit price
Teach your little ones about rhythm, whilst stimulating all their senses with these funky maracas....
Kids' Sundaze Red Slogan Crew Neck Sweatshirt - RUTHERFORD & Co
Kids' Sundaze Red Slogan Crew Neck Sweatshirt - RUTHERFORD & Co
Sold Out
Joules

Kids' Sundaze Red Slogan Crew Neck Sweatshirt

Regular price From £16.00
Sale price From £16.00 Regular price
Unit price
SANTA RED
The Sundaze is a sweatshirt your little one will live in all season long. It's...
Girls' Fairisle Blue Horse Knitted Jumper - RUTHERFORD & Co
Girls' Fairisle Blue Horse Knitted Jumper - RUTHERFORD & Co
Sold Out
Joules

Girls' Fairisle Blue Horse Knitted Jumper

Regular price From £28.00
Sale price From £28.00 Regular price £0.00
Unit price
BLUE HORSE
We love this knit for your little girl. Hardwearing and so dreamy, it's crafted from...
Carey Green Character Gloves - RUTHERFORD & Co
Carey Green Character Gloves - RUTHERFORD & Co
Sold Out
Joules

Carey Green Character Gloves

Regular price £14.95
Sale price £14.95 Regular price £0.00
Unit price
GREEN
A fun pair of gloves your little ones will love wearing, the Carey character gloves...
Canopy Climbers/Squirrel Monkey - RUTHERFORD & Co
Canopy Climbers/Squirrel Monkey - RUTHERFORD & Co
Sold Out
Puppet Company

Canopy Climbers/Squirrel Monkey

Regular price £13.50
Sale price £13.50 Regular price £0.00
Unit price
Unusual and delightful Squirrel Monkey Canopy Climber with distinctive colourful markings and the sweetest little...
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