{"product_id":"02130084-high-impact-zero-gravity-mascara","title":"High Impact Zero Gravity™ Mascara","description":"Instantly lifts and curls lashes by 50%* - and keeps them lifted for 24 hours. No curler required. Smudge-proof tubing mascara that can be removed easily with warm water. *Testing on 11 women.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eUsage\u003c\/strong\u003e\u003cbr\u003e• Start at lash roots, wiggling the inner curve of the brush to lash tips. Repeat to build.\u003cbr\u003e• For optimal effect, briefly press and hold the outer curve of the brush against lashes to set the lift and curl.\u003cbr\u003e• Clinique's innovative poly-thermal technology helps mascara stay put for 24 hours—and makes it easy to remove. \u003cbr\u003e• Warm water removal: Use fingertips to splash warm water (bath temperature is ideal) on lashes several times and press gently. Mascara will slide right off. \u003cbr\u003e• Or, wet a cotton pad with warm water, press to eye, then wipe away. \u003cbr\u003e• Not recommended for use with makeup remover.\u003cp\u003e \u003c\/p\u003e\u003cp\u003eLoved our High Impact™ Curling Mascara? Then you'll love our High Impact™ Zero Gravity Mascara for 24hr lift and curl.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eHow does it work\u003c\/strong\u003e\u003cbr\u003e• Instantly lifts and curls lashes by 50% and lengthens by 47%*\u003cp\u003e*Testing on 11 women.\u003c\/p\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eWhat it does\u003c\/strong\u003e\u003cbr\u003e\u003cp\u003e• A next-level lift for lashes, without a pinch, pull, or tug. This mascara's brush and formula work together to instantly lift, curl, and lengthen your natural lashes—and to help keep them lifted for 24 gravity-defying hours. No curler required.\u003cbr\u003e• Weightless gel formula with flexible polymers helps keep lashes feeling featherlight—and never droopy—for an all-day upturned lash look that helps make eyes appear bigger and brighter.\u003cbr\u003e• Curved brush lifts and sets lashes. The inner curve scoops up every lash, while the outer curve helps to set and hold the lift in place. \u003cbr\u003e• Resists rain, sweat, humidity, and tears, yet rinses off easily with warm water, thanks to our poly-thermal technology. No makeup remover, no harsh tugging.\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eFormula Facts\u003c\/strong\u003e\u003cbr\u003e• 24-hour wear\u003cbr\u003e• Non-flaking\u003cbr\u003e• Clumping-resistant\u003cbr\u003e• Smudge-resistant\u003cbr\u003e• Sweat and humidity resistant\u003cbr\u003e• Easily removable with warm water\u003cbr\u003e• Ophthalmologist tested\u003cbr\u003e• Fragrance free\u003cbr\u003e• Allergy tested\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e","brand":"Clinique","offers":[{"title":"8ml \/ Black","offer_id":56724393755002,"sku":"02130084","price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1892\/9279\/files\/high-impact-zero-gravity-mascara-clinique-192333130308-9943021.png?v=1774526010","url":"https:\/\/rutherfords.co.uk\/products\/02130084-high-impact-zero-gravity-mascara","provider":"RUTHERFORD \u0026 Co","version":"1.0","type":"link"}